2013
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Logo concept

© 2012–2014 Vitaly Stepanenko

Moscow Fashion Week


Objective

To organize the space and increase the usable area for Fashion Week.


Solution

The introduction of additional levels solves the main objectives — to organize a lot of different areas, and "sail" symbolize the main material of the designer clothes — fabric and catch wind of fashion trends.


Result

Fashion Week in Moscow reached a new level. The project includes only the concept.


Team

Greative Director: Christoph Marti.

Dedigner: Vitaly Stepanenko. Visualisation: Maxim Petrov

Project manager: Anton Stepanenko

Work performed in part with the Moscow office Interbrand team.